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54

dragonball

Worth a look

Shows a fragmented shelf (top 5 take 24% of clicks), but weak search conversion (0.3%) keeps it on the watch list.

Market size 27Growth 19Conversion 3Competition 91Returns 90Price range 79Avg price 90Brand share 70Review moat 50Quality gap 57

Competition

Great24%

top-5 click share — an open shelf

Returns

Great1.2%

return rate — above 5% kills the launch gate

Avg price

Great€21.14

avg listing price — sweet spot $15–$100

Price range

Great€5.91–€50.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,503.07

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€111K

€111K/yr · 1.9M searches

Growth

Bad-11.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Search terms