66
dirndl damen
Worth a lookShows a fragmented shelf (top 5 take 17% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible17%top-5 click share — an open shelf
Review moat
Great226.72avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Great+85.2%90-day search growth — must beat 0% to launch
Avg price
Great€74.87avg listing price — sweet spot $15–$100
Brand share
Great60%top-5 brand share — no brand owns this niche
Market size
Good€780K€780K/yr · 8.0M searches
Price range
Good€28.18–€143.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad41.1%return rate — above 6% kills the launch gate