51
brautkleid
Worth a lookShows a fragmented shelf (top 5 take 10% of clicks), but high returns (22.3%) keeps it on the watch list.
Competition
Incredible10%top-5 click share — an open shelf
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Great43%top-5 brand share — no brand owns this niche
Avg price
Great€56.09avg listing price — sweet spot $15–$100
Review moat
Good1,263.13avg incumbent reviews — the moat a new listing must climb
Price range
Good€12.85–€170.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+1.9%90-day search growth — must beat 0% to launch
Market size
Okay€108K€108K/yr · 3.9M searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad22.3%return rate — above 5% kills the launch gate