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35

adidas superstar herren

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Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 22Conversion 4Competition 74Returns 16Price range 88Avg price 90Brand share 2Review moat 28Quality gap 57

Avg price

Great€59.83

avg listing price — sweet spot $15–$100

Price range

Great€7.48–€96.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,729.97

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-6.6%

90-day search growth — must beat 0% to launch

Returns

Bad7.4%

return rate — above 5% kills the launch gate

Market size

Bad€56K

€56K/yr · 322K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Brand share

Bad99%

top-5 brand share — brand-locked demand

Search terms