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einbaumikrowelle
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Review moat
Great373.6avg incumbent reviews — the moat a new listing must climb
Competition
Great35%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Market size
Good€399K€399K/yr · 435K searches
Avg price
Good€173.08avg listing price — sweet spot $15–$100
Returns
Okay3.9%return rate — above 6% kills the launch gate
Price range
Bad€58.18–€325.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-30.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale