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65

shaker

Launch it

A $2.9M/yr market growing +26.5% this quarter with returns at 0.3% — clears our launch bar.

Market size 96Growth 54Conversion 55Competition 64Returns 99Price range 47Avg price 38Brand share 48Review moat 24Quality gap 70

Returns

Incredible0.3%

return rate — above 6% kills the launch gate

Market size

Incredible€2.9M

€2.9M/yr · 5.9M searches

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Growth

Good+26.5%

90-day search growth — must beat 0% to launch

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Price range

Okay€3.40–€25.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay€10.60

avg listing price — sweet spot $15–$100

Review moat

Bad6,145.63

avg incumbent reviews — the moat a new listing must climb