56
externe festplatte
Worth a lookShows a $12.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible€12.7M€12.7M/yr · 6.2M searches
Returns
Great1.4%return rate — above 6% kills the launch gate
Avg price
Great€77.76avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Price range
Okay€17.09–€301.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-16.8%90-day search growth — must beat 0% to launch
Review moat
Bad67,668.35avg incumbent reviews — the moat a new listing must climb