58
nachttischlampe
Worth a lookShows a fragmented shelf (top 5 take 23% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great23%top-5 click share — an open shelf
Market size
Great€1.8M€1.8M/yr · 8.3M searches
Brand share
Great49%top-5 brand share — no brand owns this niche
Avg price
Great€18.94avg listing price — sweet spot $15–$100
Price range
Great€9.00–€39.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,609.52avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.2%return rate — above 6% kills the launch gate
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-48.5%90-day search growth — must beat 0% to launch