54
smushers squishy
Worth a lookShows demand growing >1,000% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible11.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Avg price
Incredible$40.89avg listing price — sweet spot $15–$100
Price range
Incredible$25.94–$63.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Competition
Bad88%top-5 click share — a locked-up shelf
Market size
Bad$16K$16K/yr · 21K searches
Brand share
Bad100%top-5 brand share — brand-locked demand