71
dog
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible$30.55avg listing price — sweet spot $15–$100
Price range
Incredible$17.89–$64.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Growth
Good+43.1%90-day search growth — must beat 0% to launch
Market size
Good$518K$518K/yr · 150K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad8,172.86avg incumbent reviews — the moat a new listing must climb
Signals Quality Gap