50
erasable pens
Worth a lookShows low returns (0.8%), but soft demand (-10.8% this quarter) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible$28.56avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$7.84–$115.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Review moat
Bad4,687.07avg incumbent reviews — the moat a new listing must climb
Market size
Bad$91K$91K/yr · 71K searches
Growth
Bad-10.8%90-day search growth — must beat 0% to launch