48
diya
Skip itA small market ($39K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$33.49avg listing price — sweet spot $15–$100
Price range
Great$6.39–$75.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great413.94avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Returns
Okay4.1%return rate — above 5% kills the launch gate
Growth
Okay+7.3%90-day search growth — must beat 0% to launch
Market size
Bad$39K$39K/yr · 38K searches
Signals Low Review Barrier