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carpet
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Competition
Great21%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Avg price
Good$135.66avg listing price — sweet spot $15–$100
Review moat
Good1,191.24avg incumbent reviews — the moat a new listing must climb
Market size
Good$438K$438K/yr · 769K searches
Growth
Bad-18.2%90-day search growth — must beat 0% to launch
Price range
Bad$33.80–$543.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad9.2%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale