63
broom
Worth a lookShows a sweet-spot price point ($29.11 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$29.11avg listing price — sweet spot $15–$100
Price range
Great$9.50–$90.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.6%return rate — above 5% kills the launch gate
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Market size
Good$525K$525K/yr · 292K searches
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Okay2,642.36avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.2%90-day search growth — must beat 0% to launch
Signals No Dominant Brand