48
iodine
Skip itSoft demand (-90.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$82.44avg listing price — sweet spot $15–$100
Conversion
Good7.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,335.77avg incumbent reviews — the moat a new listing must climb
Market size
Good$347K$347K/yr · 61K searches
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Price range
Okay$15.60–$208.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-90.7%90-day search growth — must beat 0% to launch