51
flushable toilet wipes
Worth a lookShows low returns (0.2%), but a small market ($106K/yr) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$61.25avg listing price — sweet spot $15–$100
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Growth
Okay+15.5%90-day search growth — must beat 0% to launch
Price range
Okay$15.40–$209.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,790.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$106K$106K/yr · 20K searches