50
evening primrose oil capsules
Worth a lookShows low returns (1.1%), but soft demand (-4.5% this quarter) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$69.27avg listing price — sweet spot $15–$100
Price range
Good$30.51–$125.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,117.94avg incumbent reviews — the moat a new listing must climb
Market size
Okay$147K$147K/yr · 32K searches
Growth
Bad-4.5%90-day search growth — must beat 0% to launch
Signals High Price