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white rice
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible23.75avg incumbent reviews — the moat a new listing must climb
Conversion
Incredible14.6%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good$12.76avg listing price — sweet spot $15–$100
Price range
Good$2.95–$29.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-11.5%90-day search growth — must beat 0% to launch
Market size
Bad$41K$41K/yr · 22K searches
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier