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toor dal
Skip itPrices mostly outside the sweet spot ($4.04–$14.67) — this niche doesn't clear our bar today.
Conversion
Incredible28.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible78.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$150K$150K/yr · 63K searches
Avg price
Bad$8.55avg listing price — sweet spot $15–$100
Growth
Bad-21.0%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad$4.04–$14.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier