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sushi rice
Skip itA concentrated shelf (top 5 take 84% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$54.04avg listing price — sweet spot $15–$100
Price range
Good$13.37–$165.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,834.2avg incumbent reviews — the moat a new listing must climb
Growth
Okay+4.5%90-day search growth — must beat 0% to launch
Brand share
Bad90%top-5 brand share — brand-locked demand
Market size
Bad$69K$69K/yr · 31K searches
Competition
Bad84%top-5 click share — a locked-up shelf