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soya milk
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible85.13avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$27.36avg listing price — sweet spot $15–$100
Price range
Great$3.70–$102.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+46.9%90-day search growth — must beat 0% to launch
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$46K$46K/yr · 38K searches
Brand share
Bad96%top-5 brand share — brand-locked demand