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masala tea
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$22.07avg listing price — sweet spot $15–$100
Price range
Great$9.21–$68.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good537.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Okay$109K$109K/yr · 39K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-16.2%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand