72
chicken
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible56avg incumbent reviews — the moat a new listing must climb
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Market size
Great$1.4M$1.4M/yr · 698K searches
Avg price
Great$18.65avg listing price — sweet spot $15–$100
Competition
Great32%top-5 click share — an open shelf
Price range
Great$8.66–$52.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Growth
Bad-4.5%90-day search growth — must beat 0% to launch
Signals Low Review Barrier