39
gold
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Competition
Great37%top-5 click share — an open shelf
Review moat
Good803.5avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Avg price
Bad$368.84avg listing price — sweet spot $15–$100
Growth
Bad-12.7%90-day search growth — must beat 0% to launch
Returns
Bad7.1%return rate — above 5% kills the launch gate
Market size
Bad$61K$61K/yr · 118K searches
Price range
Bad$21.04–$1573.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale