54
flip flops
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but weak search conversion (1.0%) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great$68.16avg listing price — sweet spot $15–$100
Growth
Great+67.8%90-day search growth — must beat 0% to launch
Price range
Good$10.29–$136.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$288K$288K/yr · 441K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Bad6,121.64avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.7%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale