60
setting spray
Worth a lookShows a sweet-spot price point ($37.70 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$37.70avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great28%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good$415K$415K/yr · 720K searches
Price range
Good$14.42–$167.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+27.0%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Review moat
Bad15,206.92avg incumbent reviews — the moat a new listing must climb