60
self tan
Worth a lookShows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$71.52avg listing price — sweet spot $15–$100
Growth
Great+64.0%90-day search growth — must beat 0% to launch
Competition
Great40%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Price range
Okay$20.34–$192.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$178K$178K/yr · 55K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad6,314.1avg incumbent reviews — the moat a new listing must climb
Signals High Price