50
rice bran oil
Worth a lookShows low returns (0.1%), but a small market ($76K/yr) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$56.53avg listing price — sweet spot $15–$100
Review moat
Good695.92avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Price range
Good$10.51–$161.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good75%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+13.3%90-day search growth — must beat 0% to launch
Competition
Bad70%top-5 click share — a locked-up shelf
Market size
Bad$76K$76K/yr · 23K searches