60
powder
Worth a lookShows a sweet-spot price point ($28.47 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$28.47avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great30%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$6.43–$129.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+17.3%90-day search growth — must beat 0% to launch
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Okay$216K$216K/yr · 293K searches
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad7,230.95avg incumbent reviews — the moat a new listing must climb