50
jojoba oil
Worth a lookShows a sweet-spot price point ($32.49 avg), but a deep review moat (15,835 avg reviews) keeps it on the watch list.
Avg price
Incredible$32.49avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$13.13–$65.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Okay$223K$223K/yr · 109K searches
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Review moat
Bad15,835.08avg incumbent reviews — the moat a new listing must climb