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curly hair gel
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$44.82avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$7.38–$113.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+20.6%90-day search growth — must beat 0% to launch
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,939.23avg incumbent reviews — the moat a new listing must climb
Market size
Okay$151K$151K/yr · 95K searches
Competition
Bad73%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand