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aloe vera gel
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$26.05avg listing price — sweet spot $15–$100
Price range
Great$8.79–$51.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Market size
Okay$253K$253K/yr · 155K searches
Review moat
Okay3,307avg incumbent reviews — the moat a new listing must climb
Growth
Okay+1.8%90-day search growth — must beat 0% to launch