37
shut the box game 12 numbers
Skip itA small market ($14K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.68avg listing price — sweet spot $15–$100
Price range
Incredible$15.58–$38.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Good850.08avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-23.1%90-day search growth — must beat 0% to launch
Market size
Bad$14K$14K/yr · 14K searches