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gu10 led bulb

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A concentrated shelf (top 5 take 76% of clicks) — this niche doesn't clear our bar today.

Market size 68Growth 21Conversion 80Competition 20Returns 62Price range 73Avg price 66Brand share 40Review moat 39Quality gap 30

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.42–$38.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$691K

$691K/yr · 594K searches

Avg price

Good$13.93

avg listing price — sweet spot $15–$100

Returns

Good2.5%

return rate — above 5% kills the launch gate

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,620.23

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-7.2%

90-day search growth — must beat 0% to launch

Competition

Bad76%

top-5 click share — a locked-up shelf

Products