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antique brass door knobs
Skip itHigh returns (8.2%) — this niche doesn't clear our bar today.
Competition
Great22%top-5 click share — an open shelf
Brand share
Great46%top-5 brand share — no brand owns this niche
Avg price
Great$60.19avg listing price — sweet spot $15–$100
Review moat
Great491.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$127K$127K/yr · 180K searches
Growth
Bad-0.9%90-day search growth — must beat 0% to launch
Price range
Okay$11.05–$354.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Returns
Bad8.2%return rate — above 5% kills the launch gate