Skip to content
55

wiggles and wags dog treats

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 40Growth 26Conversion 92Competition 54Returns 100Price range 89Avg price 95Brand share 0Review moat 98Quality gap 33

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Review moat

Incredible30.58

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$23.59

avg listing price — sweet spot $15–$100

Conversion

Great11.3%

search→purchase rate — share of searches ending in a sale

Price range

Great$10.54–$68.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$207K

$207K/yr · 78K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+0.9%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand