53
spreadable dog treat for lick mat
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Market size
Great$1.5M$1.5M/yr · 680K searches
Avg price
Great$19.28avg listing price — sweet spot $15–$100
Price range
Good$6.17–$40.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,015.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-10.5%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand