Skip to content
53

silvervine cat toy

Worth a look

Shows low returns (0.5%), but a small market ($60K/yr) keeps it on the watch list.

Market size 15Growth 34Conversion 81Competition 66Returns 98Price range 31Avg price 37Brand share 59Review moat 25Quality gap 77

Returns

Incredible0.5%

return rate — above 6% kills the launch gate

Conversion

Great8.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Avg price

Okay$10.48

avg listing price — sweet spot $15–$100

Growth

Okay+7.2%

90-day search growth — must beat 0% to launch

Price range

Okay$6.22–$18.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad4,223.06

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$60K

$60K/yr · 68K searches