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salt lick
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.18avg listing price — sweet spot $15–$100
Price range
Great$6.54–$56.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$556K$556K/yr · 294K searches
Growth
Good+36.4%90-day search growth — must beat 0% to launch
Review moat
Good1,120.95avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse