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reef tank accessories
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible18.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Avg price
Incredible$25.03avg listing price — sweet spot $15–$100
Market size
Great$1.1M$1.1M/yr · 250K searches
Price range
Great$3.54–$61.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-0.2%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf
Review moat
Bad18,500.09avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand