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43

mct oil for dogs

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A small market ($50K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 25Conversion 66Competition 12Returns 100Price range 92Avg price 95Brand share 28Review moat 21Quality gap 53

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Incredible$28.34

avg listing price — sweet spot $15–$100

Price range

Great$13.87–$49.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Okay+0.1%

90-day search growth — must beat 0% to launch

Review moat

Bad11,483.58

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$50K

$50K/yr · 30K searches

Competition

Bad86%

top-5 click share — a locked-up shelf