46
leather dog leash
Skip itA concentrated shelf (top 5 take 72% of clicks) — this niche doesn't clear our bar today.
Price range
Great$14.19–$27.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.47avg listing price — sweet spot $15–$100
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Market size
Good$323K$323K/yr · 315K searches
Review moat
Good1,433.23avg incumbent reviews — the moat a new listing must climb
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Returns
Okay3.3%return rate — above 6% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-1.0%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf