63
human grade dog treats
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Competition
Great25%top-5 click share — an open shelf
Brand share
Great56%top-5 brand share — no brand owns this niche
Price range
Good$4.48–$33.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$11.96avg listing price — sweet spot $15–$100
Market size
Okay$230K$230K/yr · 155K searches
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Review moat
Okay3,194.16avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality