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horse pill pockets
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$27.60avg listing price — sweet spot $15–$100
Price range
Great$12.95–$52.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great401.8avg incumbent reviews — the moat a new listing must climb
Growth
Good+48.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad$69K$69K/yr · 18K searches