horse brush
Worth a lookShows a sweet-spot price point ($23.75 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$23.75avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 6% kills the launch gate
Price range
Great$6.35–$104.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Market size
Good$501K$501K/yr · 553K searches
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Growth
Okay+13.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,760.38avg incumbent reviews — the moat a new listing must climb