55
frontline plus for dogs 5-22 lbs
Worth a lookShows searches that convert (17.3% search→purchase), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.
Conversion
Incredible17.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Price range
Incredible$24.50–$70.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$47.53avg listing price — sweet spot $15–$100
Growth
Good+44.6%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$584K$584K/yr · 71K searches
Review moat
Bad42,071.8avg incumbent reviews — the moat a new listing must climb
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand