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54

frag rack

Worth a look

Shows a sweet-spot price point ($27.73 avg), but soft demand (-18.6% this quarter) keeps it on the watch list.

Market size 27Growth 16Conversion 45Competition 72Returns 72Price range 85Avg price 95Brand share 40Review moat 91Quality gap 76

Avg price

Incredible$27.73

avg listing price — sweet spot $15–$100

Review moat

Great172.16

avg incumbent reviews — the moat a new listing must climb

Price range

Great$9.84–$49.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.1%

return rate — above 6% kills the launch gate

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Market size

Okay$116K

$116K/yr · 118K searches

Growth

Bad-18.6%

90-day search growth — must beat 0% to launch