50
fillable dog toys
Worth a lookShows low returns (0.9%), but soft demand (-59.5% this quarter) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 6% kills the launch gate
Avg price
Great$16.53avg listing price — sweet spot $15–$100
Price range
Great$6.30–$40.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,970.06avg incumbent reviews — the moat a new listing must climb
Market size
Okay$124K$124K/yr · 455K searches
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-59.5%90-day search growth — must beat 0% to launch