50
dog sweater
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but soft demand (-53.6% this quarter) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Price range
Good$4.66–$38.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$660K$660K/yr · 10.4M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$12.40avg listing price — sweet spot $15–$100
Review moat
Okay3,048.29avg incumbent reviews — the moat a new listing must climb
Returns
Bad7.2%return rate — above 6% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-53.6%90-day search growth — must beat 0% to launch