48
coolaroo
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$48.05avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Growth
Good+41.4%90-day search growth — must beat 0% to launch
Price range
Good$9.50–$146.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$266K$266K/yr · 202K searches
Returns
Okay4.2%return rate — above 6% kills the launch gate
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad11,607.29avg incumbent reviews — the moat a new listing must climb
Brand share
Bad99%top-5 brand share — brand-locked demand